Creative Strategy + Brand Marketing + User Experience

Nuclear Energy Institute

Responsible for the complete reimagination of a trade association's brand identity and creative communications.

Brand Refresh

As a result of a complete design audit of existing communications and key stakeholder interviews, our team developed a new brand identity for the Nuclear Energy Institute.

News and Social Media Graphics

With science-first visuals coupled with compelling art, engagement on social media increased by 20%.

Brand Jam

It can be challenging to update major workstreams to align with the brand while maintaining an even flow of projects. With the support of our executive sponsor, our team embarked on a 1-week design sprint retreat to reimagine how the new branding would look for our conferences, events, and training sessions.

Refreshed Event Marketing

This led to a holistic modular design system that enabled each event to have its own identity, while maintaining a consistent application of color, style, and tone.

Corporate Identity and Membership Communications

Our brand refresh included a completely revamped corporate identity, membership communications kit, and experience.